My rebranding efforts from last year have now moved toward phase II…and I could not be more excited!
In the past 18 months (in large part due to the brilliantly creative and hardworking crew from Tag Concepts) I have been able to amalgamate multiple companies and websites, launch a new logo and brand image, transition my social media profiles over to the new format, and streamline my back end corporate administration, book-keeping and marketing.
Sooooooo with that said, what exactly is Phase II?
The long-range plan has always been to add in some sort of blog or vlog, which would allow me to express my voice as a person/entertainer/entrepreneur, while showcasing some fun performance clips -live and in studio- as well as share some of my written work and engage with others.
However, the whole idea of a blog has never really sat well with me; it just didn’t feel right. Anyone who knows me understands I take pride in the challenge of “doing things a little differently” and blogging seemed to be too mainstream for my liking.
After much deliberation, I have chosen to go forward with the general idea; however it isn’t a blog….it is a “Clubhouse!”
Clubhouses – be it golf, magic, or otherwise – are cool places where people come to hang out and relax. They are filled with conversations, stories, ideas, advice and support. They are places where people collect knowing full well they will be respected, engaged and feel safe. This is EXACTLY what I want this to look/feel like and I can’t think of a better name for it.
SO WELCOME TO THE CLUBHOUSE!
What can you expect to see and hear from me?
Well, it will be much quicker for me to detail some of the things you WILL NOT be seeing and hearing from me. You can eliminate things like:
1-Ideas and thoughts on small engine repair, household repairs or yard work…trust me, those are not safe for anyone involved. If it can’t be fixed with scotch tape or a glue stick I am not your guy so no need for me to enlighten you with my success stories and life hacks in this DIY world of repairs.
2-Heavy political banter…lite and playful at times but never hard hitting info. I never shy away from a chance to make an observational joke or statement about something happening in the world around me and politics is no exception. Jokes and posts are certainly not about establishing my political leanings as much as they are an attempt at keeping life lite.
3-General health and fitness advice…unless you consider running late, jumping to conclusions or walking a fine line to be reasonable cardio options, I am definitely not the resource of your dreams. Simply put…I don’t have buns of steel because I prefer buns of cinnamon.
Bottom line…almost everything is fair game. I hope you enjoy your time at the clubhouse (insert virtual secret handshake here) and I look forward to having coffee with you sometime soon!